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Josh James says he has no special love for technology. But he has long seen its possibilities.
In 1996, he and a college classmate launched a webpage-building service when businesses were just discovering the Internet. Fueled by tens of millions in venture backing, James built Omniture, based in Orem, Utah, into a thriving Web analytics and online marketing company whose software tracks Web traffic for companies such as Toyota, Gap, and JetBlue. James took Omniture public on his 33rd birthday, in 2006. Last October, Adobe purchased the company for $1.8 billion.
My dad was an airline pilot and a colonel in the Marines. I moved 17 times. Moving around taught me how to adapt. I figured out how to become really close with people really quickly.
When I was 4, I remember watching commercials and telling my mom, "I want to do that, Mom." I was in the eighth grade when I landed my first three commercials, which made me think it was a lot easier than it really was. Everyone in the world has seen my Kellogg's Honey Smacks commercial.
Ed McCulloch
THINK, GO, DO: Josh James likes to move fast when he has an idea. He goes back later to fix his mistakes.
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