2011 30 Under 30 List: How We Made This Year's List | Inc.com

2011 30 Under 30 List: How We Made This Year's List | Inc.com: "What does it take to make the 30 Under 30 list?  It's a question that we're asked often, and one that's a bit difficult to answer. Unlike the Inc. 500 list, which is determined by three-year revenue growth, America's 30 Under 30 Coolest Young Entrepreneurs is not driven by numbers. In fact, many of the companies on the list don't have any revenue at all; a couple of them don't even have a revenue model yet. Go figure. There's a hint in the name of the feature, of course: these young entrepreneurs are "cool." So what passes for cool these days?"

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