Wednesday, April 11, 2012

Importance of Strategic Business Planning


                
Strategic Business Planning

A Strategic Business Plan is much more than a tool to obtain financing. If you still have all you plans and ideas locked up inside your head... preparing a strategic plan helps you clarify your company's direction, ensures your key leaders are all "on the same page", and keeps both management and staff focused on the tasks at hand.
A Strategic Plan is often needed when...
  • Ø  Starting a new venture, product or service
  • Ø  Expanding a current organization, product or service
  • Ø  Buying a new business, product or service
  • Ø  Turning around a declining business

The Strategic Plan provides a blueprint, describing your company, its products, the competitive environment, management team, financial health, and business risks.

The plan allows you to...
  • 1.       Identify and describe the target customer profile, features, advantages and benefits of your new venture, product or service.
  • 2.       Justify that your plans are credible by fully researching the need being filled with your new venture.
  • 3.       Develop marketing plans including full descriptions of targeted promotional campaigns with implementation timelines. You also get to examine market conditions, the nature of your customers, as well as your competitors, sales potential, and projected results of your promotional campaigns.
  • 4.       Develop staffing plans including identifying the key players, skills, attitudes and expertise needed to build the venture.
  • 5.       Develop management plans including full descriptions of management systems and timelines for implementation.
  • 6.       Develop financial plans including projected startup costs, operating costs, revenue, profits, and break-even analysis for the first 3 to 5 years.                                                                                   Projected financial plans allow you to effectively predict upcoming problems, or prevent them. In other words, the perspective gained through your Strategic Business Plan can make a significant contribution to your company's success, and help you get the funding you require. In fact, most lending institutions and private investors will not even talk to you without a solid financial plan.
  • 7.       Identify building and equipment needs including vendors and cost estimates.
  •  
  • 8.       Formulate company milestones including timelines for upcoming products and services in development.

Remember: Failing to plan is planning to fail.
Let us help you develop a powerful Strategic Business Plan that drives your business to the level of success you deserve

Please contact us at one of our 4 strategic locations in Jamaica. There are five easy ways to contact us. Simply call, email, fax, write or just stop by.
Head Office - Kingston
Unit 34, Winchester Business Centre, 15 Hope Road,
Kingston 10, Jamaica, West Indies
Telephone:876-9084007/7542074/ 9064827
 (International No.USA) 937-7-DAWGEN(937-7329436)
Fax:7540380 Email:info@dawgen.com
BRANCHES
§   Montego Bay,St. James
Shop EU6, Whitter Village, Ironshore, St. James
Telephone: 876-876-9533793/953-8486 Fax: 953-3058/7540380
Email:infobranch@dawgen.com
§   Ocho Rios, St.Ann
Shop C1, 101B Main Street, Ocho Rios, St.Ann
Telephone: 974-5373/9748772 Fax: 754-0380  Email:infobranch@dawgen.com   
§   Mandeville, Manchester
 Shop L1 & K1,Grove Court Plaza, 16 Park Crescent, Mandeville, Manchester
Telephone: 962-6369 Fax: 754-0380  Email:infobranch@dawgen.com


UHY Dawgen is a member of UHY, an international association of independent accounting and consulting firms, whose organising body is Urbach Hacker Young International Limited, a UK company. Each member of UHY is a separate and independent firm. The services described herein are provided by UHY Dawgen and not by Urbach Hacker Young International Limited or any other member of UHY.  Neither Urbach Hacker Young International Limited nor any member of UHY has any liability for services provided by other members

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