3 Mistakes That Can Thwart a Great Idea

Getting to take-off isn't easy as a first-time entrepreneur. Don't let these three common hurdles get in the way.

It’s that time of year again--the annual crumbling of the noble goals you outlined so resolutely on December 31. The diet has gone to pot. The gym membership is already languishing. The resolution to finally become an entrepreneur and start your own business? Don't let that one go yet.

The first step is to realize the hurdles that might prevent your success. Here are three common entrepreneurial mistakes and misperceptions--according to three inspirational TED speakers--and how you can beat them in 2013.

Mistake #1: Believing in the “Eureka!” moment

Steven Johnson, author of Where Good Ideas Come From, has a lot to say when it comes to the task of idea generation--a process with which entrepreneurs are extremely familiar. In his TED talk and illustrated YouTube lecture he says that most important ideas take longer than we think to evolve--and that in most cases, there is no “Eureka!” moment.

Rather, most people form ideas using a process Johnson calls the “slow hunch.” Basically, it works like this: You come up with a part of an idea--a hunch. It bounces around in your head for a while, feeling a little lost and incomplete, until… it bumps into another hunch, then another, and then another.

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