No-Brainer? Try a Pro-Brainer. | The Drucker Exchange

No-Brainer? Try a Pro-Brainer. | The Drucker Exchange: "Some companies have gone well beyond pension, health and dental benefits to attract and keep employees. But does offering goodies produce a measurable return on investment?

Studies by the insurer Unum Group show that when benefits fit what workers want and need, employee satisfaction is high. I’m not surprised. My own research has demonstrated that when companies engage in “strengthening connections to employees,” to use Unum’s words, it can stimulate the brain’s release of the connection and engagement molecule, oxytocin.

The payoff is potentially big. Oxytocin is a potent anti-anxiety agent, so providing benefits that demonstrate to employees that they are cared about may also reduce chronic stress and, in turn, healthcare costs."

easybooks.ca

'via Blog this'